DC Comics All In: How Writer Scott Snyder Manufactured A Hit Comic Book

There's never been a marketing campaign like this in DC Comics history, and Scott Snyder is showing the comic industry how to survive.

DC Comics has a legitimate hit on its hand with DC All In Special and Absolute Batman #1 as a follow-up. It’s something the comic book company hasn’t had in a long time, and it appears to be changing the model of what traditional creators have to do to be successful; Scott Snyder is showing the way. 

For independent creators, “you get what you give” is a…